About the book
Twenty years of selling in one book. It starts on the phone, goes through the offer and the objections, and ends on a website that sells on its own. Method, not motivation: every chapter closes with one action you take the same day.
Who it's for
For solo professionals, founders and sales teams who have leads but no method.
What's inside
- 01The first minute
- 02The offer before the pitch
- 03Objections: what they say, what they mean
- 04Closing without pressure
- 05From seller to system
- 06The website as a salesperson
Sample chapters
Chapter 1 — The first minute
In the first minute you are not selling, you are positioning. The buyer decides whether you deserve their next five minutes, and they don't decide on the product. They decide on your tempo.
In 2005 I walked onto a sales floor with thirty phones and learned that whoever talks fast loses and whoever asks leads. The question is the first tool. The pause is the second.
Keep the first minute clean: who you are, why you called, what you want from them. Three sentences, then silence.
Chapter 3 — Objections
"It's expensive" rarely means expensive. It means "I don't see what I get". Price is the symptom, value is the diagnosis.
Never answer an objection with a discount. Answer with a specific outcome and a timeframe. If you have no outcome to show, the objection is not the problem.
Chapter 6 — The website as a salesperson
A website is not a brochure. It is the salesperson that works while you sleep, so it needs an order of arguments, objection handling and a close.
Most company websites never close because they never ask. Ask. One action per page.
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Questions
- Who is Grow. Show. Sell. for?
- For solo professionals, founders and sales teams who have leads but no method.
- What language is it in?
- Greek and English. Pick one, the other, or both.
- What format is it?
- PDF · free by email.
- Is it really free?
- Yes. Enter your name and email and the PDF arrives in your inbox. No charge, no subscription.
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